Too many blogs are started with good intentions but without regular posting, end up in blog graveyard (I should know, I’ve started most of them). Having a regular posting pattern can also help your readers to know when to expect new content from you. Even setting yourself a ‘one post a week’ target can help with ensuring that your posting habits become consistent.
Not responding to comments
This is a definite fail if you’re blogging with learners – the whole point of getting your learners blogging is to open them up to real audiences and opportunities to give and receive feedback. So don’t forget to teach your learners the importance of constructive feedback.
Not promoting your blog
With social networking sites such as twitter around it is easier than ever to promote your personal/class blog – so if you’re not taking adantage of this, WHY? Get tweeting about your posts and those of your learners (#classblogs) and widen your audience.
Perfection over Progress
With business bloggers, perfection is key if they are to make profits and hit those Search engine optimization (SEO) targets. But in an education context, progress is far more interesting than perfectly spelled and composed posts. Particularly for learners or reflective blogs.
Younger learners are likely to be tempted to ‘jazz’ up their posts with funky fonts and different colours – I am not saying here that you should stop them from personalising their posts – but you do need to stress that certain colour schemes and font styles can be an access barrier for different audience members. Those readers with colourblindness may find certain colour combinations difficult to decipher and readers with dyslexia may find certain font styles difficult to read. Just something to think about!
Not Linking to other sites
You can’t assume that others know what you are writing about, linking to relevant sites can help to fill in knowledge gaps that your readers may have. This could be sites linked to school topics that give more information or for personal blogging, simply sites of other professionals that have inspired you. Not only can linking to other bloggers add depth to your posts, it can also gain you further audiences.
Whilst I mentioned earlier that we aren’t looking for perfection, and with younger learners spelling errors are more common, it is good practice to teach your learners to proof read before publishing. It is also a skill that learners will need later in life when writing assignments. It’s a good habit for adults to keep too as it makes your blog look more professional.